CORD, or Chinmaya Organization for Rural Development, was established to facilitate integrated, sustainable social l help programs in local communities and in the Indian subcontinent through processes of self-empowerment and enrichment.

CORDUSA is a secular, non-profit offshoot of CORD that aims to help communities create a sustainable program to aid in their holistic welfare. CORDUSA supports projects under CORD around the globe and projects in the US as well.

As the humanitarian activities worldwide grew in leaps and bounds, a vehicle was needed to coordinate and facilitate these noble endeavors in the US as well. Recognizing the need for a coordinated approach for maximizing efforts, CORDUSA Inc. was formed in 2009 by Swami Tejomayananda to provide an umbrella organization to help grow this. Its aim is to make it easier for individuals to reach out and help others both locally and globally.

CORD USA serves projects in India, worldwide, and projects in the US. Some of our home-ground seva projects include helping Bhutanese Refugee Empowerment Program, which aims to help Bhutanese refugees across the US settle safely and happily into their local communities and American society.

Share your interest with Padma Mana, the CHYK-CORD USA coordinator. You can reach her by emailing [email protected].

  • Penny Wars
  • Bhutanese Refugee Empowerment Program Manual
  • Walkathons
  • Readathons
  • Seva Trips for High School Students
  • And more!
Penny Wars Hero


To fundraise for CORD USA, supporting all efforts with the Bhutanese Refugee Community, in a fun and interactive way with Balavihar children.

When and Where

The Penny Wars happens at your local Mission center’s Balavihar sessions, this year during the month of March. You may conduct the fundraiser starting in late February and running through March, as is convenient and appropriate for your local Mission’s activities. We recommend the start and end dates to be February 28 – March 29, 2015.


The rules for the Penny Wars are as follows: Penny Wars is a competition between each class group. Each class group will be assigned to one jar, and these jars will be lined up at your center during Balavihar. Each class will be putting in pennies, quarters, dimes, nickels, dollar bills, or any other amount of money into their jars. At the end of the month, the class with the highest collected amount wins!


Each local Mission center can determine the prize for the winning class. Perhaps a trip to a local Little Caesar’s Pizza, or a tub of ice cream (ice cream party!) to share with the winning class. It should encourage the classes to compete and raise money.

What is the proposed use for the funds raised?

The money raised from this fundraiser can be used to help your local Bhutanese Community. If your center does not have a Bhutanese refugee community in proximity, the funds can be donated to the national CORD USA cause, or to CORD causes around the globe. These causes include funds needed for CORD Sri Lanka, CORD Deuladiha, and others.

Last year, we raised around 9K from the participating centers! These funds went into funding various projects helping the Bhutanese across North America. In some centers, we were able to hold Balavihar workshops by CHYKs for the Bhutanese children.

Monetary Details

The funds collected from this fundraiser should be collected into your local CM center’s bank account. Once the fundraiser has ended, those funds can be mailed as a check to 2569 Wagon Train Lane, Diamond Bar, California, 91765. Please be sure to send a Mission center sevak’s email address (preferably the Treasurer) along with the check to ensure prompt and traceable receipt.

Please email [email protected] if you would like to tag your funds to a specific cause, which can include but are not limited to any of the causes listed above.

Outreach & Publicity

Please send in pictures, videos, or any other media recording the Penny Wars at your center to the above email address. We will showcase your center’s success with the fundraiser through various platforms – the CORDUSA reader base, which includes all centers across USA and many CORD enthusiasts around the world; the CHYK West website, which has a page dedicated to CORD USA seva; and other social media as

Questions or Comments

Please email [email protected] with any questions or comments! We are happy to help you.